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Tracy Straub

Strategic Marketing Manager - WVU Industrial Extension

With more than 15 years in the manufacturing and advertising industries, Tracy leads WVU’s Industrial Extension’s marketing efforts. She helps our team share our client’s successes through press releases, success stories, newsletters, our website and social media platforms. You will find her hosting our webinars and in person events and providing support to our clients in similar capacities. 

Previously, Tracy worked for the Robert C. Byrd Institute where she provided regional student recruiting and outreach to industrial clients. She has worked closely with the community and technical colleges and local workforce investment boards. In another previous role as the director of client services for a WV-based advertising agency, Tracy developed and oversaw strategic marketing plans and budgets and executed media campaigns for clients. She worked for the Huntington Regional Chamber of Commerce and Marshall University and is now a proud Mountaineer.


B.A., Marshall University